The Yale Group Attitude Change Research _______

question 21

Multiple Choice

The Yale Group attitude change research _______.

• A) found that attitude change was a complex process
• B) found the magic keys to persuasion
• C) was a complete failure
• D) led directly into studies of media uses and gratifications

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Definitions:

Back France

Support or endorse France, potentially in a political, economic, or cultural context.

Ngo Dinh Diem

The first President of South Vietnam, serving from 1955 until his assassination in 1963, known for his autocratic leadership and policies against communists.

Guerrilla Fighter

A combatant who engages in irregular warfare tactics such as ambushes and sabotage, often against larger, regular forces.

Roman Catholic

A branch of Christianity based in Vatican City, led by the Pope, and known for its traditions, doctrines, and global influence, with the largest number of adherents among Christian denominations.