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The Three Main Current Streams of Work on Critical Practice

question 2

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The three main current streams of work on critical practice theory are:


Definitions:

Product Line

A group of product or service items that are closely related because they satisfy a class of needs, are used together, are sold to the same customer group, are distributed through the same outlets, or fall within a given price range.

Cannibalization

A business strategy where a new product eats into the sales of a company's existing products.

New Product

A new product refers to an item or service that has been recently developed and introduced to the market, offering unique benefits or improvements over existing products.

Retail Chain

A series of retail stores owned and operated by the same company, offering a uniform merchandise set to the public.

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