Field Marketing Is About Providing Support for the Sales Force

question 23

True/False

Field marketing is about providing support for the sales force and merchandising personnel. One of the tasks is concerned with getting free samples of a product into the hands of potential customers.

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Definitions:

Knowledge

Information, understanding, and skills acquired through experience or education.

Instructor Effectiveness

The impact or success rate of a teacher or trainer in imparting knowledge or skills to learners.

Training Purposes

The rationale behind conducting educational programs or activities aimed at enhancing the skills, knowledge, and competency of employees for better performance.

Experiential Learning

An educational approach where learners gain knowledge and skills through hands-on, practical experiences rather than through traditional academic instruction.