This Is a Communication Tool That Adds Value to a Product

question 12

Multiple Choice

This is a communication tool that adds value to a product or service with the intention of encouraging people to buy now rather than at some point in the future.

• A) Advertising.
• B) Sales promotions
• C) Public relations
• D) Personal selling

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Definitions:

Poor Credit Ratings

Indicates a low assessment of creditworthiness, suggesting that the individual or entity is a higher risk to lenders.

Relatively Safe

This term refers to something considered to be safe within a certain context or comparison but not absolutely risk-free.

Commercial Paper

An unsecured, short-term debt instrument issued by corporations, typically used for the financing of payroll, accounts payable, and inventories.

Raytheon

A major American defense contractor and industrial corporation specializing in weapons, military, and commercial electronics.