This Is Knowledge About Customers Gained by Different Research Activities

question 6

Multiple Choice

This is knowledge about customers gained by different research activities. Information requires transformation to generate deeper understanding of customers.

• A) Projective techniques.
• B) Customer relationship management.
• C) Customer insight.
• D) Qualitative research methods.

---

Definitions:

Sebum-Production

The process by which sebaceous glands in the skin produce and secrete an oily, waxy substance called sebum to lubricate and waterproof the skin and hair.

Epidermis

The epidermis is the outermost layer of the skin, serving as a protective barrier against environmental damage and pathogens.

Dermis

The dermis is the thick layer of living tissue below the epidermis that forms the true skin, containing sweat glands, hair follicles, and blood vessels.

Eccrine Sweat Glands

Small sweat glands distributed over much of the body's surface, involved in thermoregulation by secreting sweat to cool the body.