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Customer Insight Is Typically Derived by Fusing Knowledge Generated from a Range

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Customer insight is typically derived by fusing knowledge generated from a range of sources, including industry reports, sales force data, competitive intelligence, customer relationship management (CRM) systems data, empyee feedback, social media analysis data, and managerial intuition.


Definitions:

P(A)

The probability of event A occurring in a given sample space, representing the likelihood of a specific outcome.

Collectively Exhaustive

A condition where all possible outcomes or cases are considered together, covering every eventuality.

Probability

A measure of the likelihood of a given event occurring, often expressed as a number between 0 and 1.

Mutually Exclusive

Events or propositions that cannot both be true or occur at the same time, implying the occurrence of one event excludes the occurrence of the other.

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