Examlex
According to Plato, the truly real world is the world of the __________ existing Forms.
Segmenting By Geography
The practice of dividing a market into distinct groups based on geographical boundaries or locations.
Convenience
The ease and simplicity with which a task can be performed or a need can be fulfilled, often a key factor in consumer decision making.
Behavioral Segmentation
Segmentation that categorizes consumers according to how they behave with or act toward products.
Demographic Variables
Characteristics of populations used to segment markets, such as age, gender, income, education, and ethnicity.
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