Stuart, a PR Practitioner, for His Client Target, Developed a Campaign

question 39

Multiple Choice

Stuart, a PR practitioner, for his client Target, developed a campaign where Target bought all the ad space in the August issue of The New Yorker. The idea of utilizing this type of __________ media was to attract attention by uncluttering the ad environment.

• A) Owned
• B) Earned
• C) Shared
• D) Paid

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Definitions:

Different City

Refers to a city that is not the one currently being discussed or the one where the speaker or listener resides.

Plan Of Care

A detailed plan developed by healthcare professionals outlining the treatment and services a patient will receive to address their health needs.

Community Resources

The wide range of services, supports, and facilities available within a community that can be accessed to improve the well-being of its members.