Public Relations Professionals Must Respond Quickly and Appropriately to Challenges

question 39

Multiple Choice

Public relations professionals must respond quickly and appropriately to challenges on social media to prevent issues from becoming __________.

• A) An embarrassment
• B) A point of no return
• C) A situation
• D) A crisis

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Definitions:

Role Clarity

The degree to which an individual understands their responsibilities, expectations, and objectives within a specific role.

Role Ambiguity

Occurs when the expectations and responsibilities of a role are unclear to the individual.

Identifiable Roles

Specific, recognizable functions or positions individuals hold within a group or society, which come with certain expectations and responsibilities.

Collegiality

A principle or practice of cooperation and mutual respect among colleagues, typically within a professional setting, fostering a positive and collaborative work environment.