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In a Crisis, Many of an Organization's Most Important Relationships

question 43

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In a crisis, many of an organization's most important relationships are with the people who help to solve the crisis or aid its victims. When an organization thanks first responders, praises volunteers, and expresses appreciation to authorities involved in the crisis cleanup, it can curry favor with key publics. However, as with apology strategies, ___________ risk backfiring if they are seen as insincere.


Definitions:

Personality

The characteristic set of behaviors, cognitions, and emotional patterns that evolve from biological and environmental factors.

Provocative Items

Materials or stimuli intended to evoke reactions or responses in subjects or audiences.

Narcissist

An individual with an excessive interest in or admiration of themselves, often disregarding the feelings of others.

Extravert

An individual who is outgoing and draws energy from being around other people, as opposed to solitude.

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