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Jassim, a PR manager for a chain of shoe stores, aims to make sure he uses a _______________ when communicating with social media followers and people who leave customer service reviews. He found that by communicating with a sense of humor, admitting mistakes, and even providing links to competitors, he can make communication enjoyable and maintain good relationships with his online publics.
Content And Technology
The integration of digital technology into content creation and distribution, enhancing user engagement and experience.
UGC Contest
A competition designed to encourage users to submit user-generated content, often for marketing or engagement purposes.
Media Costs
Pertains to the expenses associated with purchasing advertising space in various media channels.
Social Media Marketing
The use of social media platforms and websites to promote a product, service, or brand to a broad audience.
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