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Like the codes of chivalry current in Europe at the time, daimyo and samurai prided themselves on acting according to a strict system of ____________ called 'bushido'.
Defensible Position
A competitive advantage or market position that a company can maintain and defend against competitors.
Customer Loyalty
A measure of a customer's willingness to continue buying from or patronizing a brand or company over time.
Customer Needs
The specific desires, requirements, or preferences of customers that businesses aim to fulfill with their products or services.
Differentiated Marketing
A marketing strategy in which a company targets several market segments with a different offering for each.
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