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Analyze Figure 7.19.In the text Which of the following can be concluded from these data?
Directly Sells
The practice of selling products or services directly to the consumer in a non-retail environment, avoiding traditional retail channels.
Vertical Conflict
Disagreements or disputes between different levels of the same distribution channel, such as manufacturers and retailers or wholesalers and retailers.
Marketing Channel
The pathways or routes through which goods and services flow from the producer to the consumer, including intermediaries like wholesalers and retailers.
Lateral Conflict
Disputes or disagreements that occur between businesses at the same level in a distribution channel, such as two retailers.
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