A Needs Assessment Estimates Both Current Need, as Well as Future

question 36

Multiple Choice

A needs assessment estimates both current need, as well as future need if all of the following do not change EXCEPT:

• A) attitudes.
• B) conditions.
• C) values.
• D) population density.

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Definitions:

Customer's Perspective

A view or opinion held by consumers about a product, service, or brand, based on their personal experiences and expectations.

Value

The perceived benefit or satisfaction that a consumer receives from a product or service in relation to its cost.

Benefits to Costs

Refers to evaluating the advantages and disadvantages or gains and expenses associated with a decision, project, or purchase.

Needs and Wants

Fundamental human requirements and desires that drive consumption behavior, where needs are essential for survival and wants are additional desires.