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__________ Is a Research Strategy That Combines Two or More

question 35

Short Answer

__________ is a research strategy that combines two or more different research approaches.


Definitions:

Clicks-and-mortar

A business model that combines both online (clicks) and offline (mortar) presences for improved customer experience.

Brick-and-mortar

Refers to businesses that have physical stores as opposed to or in addition to an online presence.

Brick-and-mortar

Refers to physical stores or businesses that have a tangible presence in the form of a building where customers can visit.

Restaurant

A business establishment where meals or refreshments can be purchased and consumed by the public.

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