What Was the Central Concern at the Heart of the Cambridge

question 10

Multiple Choice

What was the central concern at the heart of the Cambridge Analytica scandal?

• A) Users' data was leaked to Russian troll farms
• B) Users' political views were made known to third parties
• C) Psychological profiling of users was used to target political ads
• D) Data on users' friends and purchasing behaviours was sold to third parties

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Definitions:

Mean

A measure of central tendency which is calculated by adding up all the values in a data set and then dividing by the number of values.

Population Standard Error

The standard deviation of the distribution of a sample mean over multiple samples from the same population.

Mean

The mean is the average of a set of numbers, calculated by dividing the sum of all the values by the number of values.

Population Standard Error

An indicator of the variability or distribution of average values from a sample in relation to the overall population mean.