Level of Audience Activity Is More Important Than Audience Size

question 18

True/False

Level of audience activity is more important than audience size in gauging a successful mobile or social media ad campaign.

---

Definitions:

Common Stock

Refers to shares that represent ownership in a corporation, providing voting rights and dividends, but with no fixed dividend rate.

Shares Outstanding

The total number of a company's shares that are currently owned by shareholders, including restricted shares.

Reacquired

Refers to assets or shares that a company buys back from investors or shareholders.

Par Common Stock

The nominal or face value assigned to common stock shares in the articles of incorporation.