Examlex
What is the significance of the overall model?
Persuade
To convince someone to do or believe something through reasoning or argument, often requiring skillful communication.
Audience Desire
The aspirations, needs, or wants that a speaker or writer aims to address or fulfill for their intended audience.
Reader Resistance
The reluctance or opposition a reader may feel towards a message, often due to a disagreement with the content or the way it is presented.
Money-Back Guarantees
A promise made to customers that they can receive a full refund if they are not satisfied with a purchased product or service.
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