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You are asked to design a true experiment. What three research design characteristics would you be sure to incorporate?
Sustainable Competitive Advantage
A unique advantage over competitors that can be maintained over time, ensuring long-term success of the business.
Product Excellence
The achievement of superior quality, performance, and innovation in a product, distinguishing it from competitors and meeting or exceeding customer expectations.
Distinctive Brand Image
A unique visual, emotional, or conceptual identity associated with a brand that sets it apart from competitors.
Operational Excellence
The strategic commitment to efficient operations and improvement in processes to deliver products or services with superior quality and cost-effectiveness.
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