Examlex
Primary motion refers to motion within the frame that is produced through editing or the application of video transitions and effects.
AIDA Approach
An acronym for Attention, Interest, Desire, and Action, describing a common list of events that may occur when a consumer engages with an advertisement.
Social Media
Platforms and websites that enable users to create and share content or to participate in social networking, facilitating digital communication and interaction.
Conventional Media
Traditional forms of mass communication, such as newspapers, television, and radio, as opposed to digital or social media.
Ethical Persuasive
The practice of influencing others based on moral principles and values, ensuring fairness and integrity.
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Q9: Which phase of the Three Ps process
Q11: Use the concepts of fixed and variable
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Q13: The process of thinking about and working
Q15: Rogers considered the need for positive regard
Q23: _ is the measure of how fast
Q25: The practice of visually consolidating related sentences