Target Market and Target Audience Are Relatively Synonymous Terms

question 27

True/False

Target market and target audience are relatively synonymous terms.

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Definitions:

Nonprofit Organization

An organization that operates for educational, charitable, social, religious, or other activities serving the public interest or common good, without the goal of making profits for owners or shareholders.

Break-Even Level

The point at which total revenues equal total expenses, resulting in neither profit nor loss.

Variable Cost

Costs that vary directly with the level of production or sales volume, such as raw materials and packaging.

CVP Income Statement

An income statement format used in cost-volume-profit analysis, showing sales, variable costs, and the contribution margin.