Broadcaster's Use the Term _________________ When Talking About a Specific

question 14

Multiple Choice

Broadcaster's use the term _________________ when talking about a specific geographic region serving the audience for a specific television or radio station's over-the-air transmissions.

• A) Designated Market Area
• B) Mass Audience
• C) Target Audience
• D) Narrowcasting

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Definitions:

Classic Study

A seminal research work or experiment that has made a significant contribution to its field and is often referred to across years of further research.

Social Ostracism

Exclusion from a group by common consent.

Asocial Behaviour

Asocial behaviour is the lack of motivation to engage in social interaction or preference to be alone, not to be confused with antisocial behavior which involves harm to society.

Communication Network

Set of rules governing the possibility or ease of communication between different roles in a group.