Why Is Direct Segment Discrimination More Profitable Than Indirect Segment

question 12

Multiple Choice

Why is direct segment discrimination more profitable than indirect segment discrimination?

• A) The seller can set prices according to some characteristic of the buyers.
• B) Buyers cannot choose to purchase the cheaper product.
• C) a and b.
• D) None of the above.

---

Definitions:

Prejudices

Preconceived opinions that are not based on reason or actual experience, often leading to unfair treatment or discrimination.

Scapegoating

The practice of singling out any party for unmerited negative treatment or blame as a way of distracting attention from the real causes of a problem.

Discrimination

The unfair or prejudicial treatment of different categories of people, especially on the grounds of race, age, or sex.

Prejudice

Preconceived opinion that is not based on reason or actual experience; often directed against people or a group based on their characteristics.