The Process of Audience Erosion Began with the Development of the Consumer

question 24

True/False

The process of audience erosion began with the development of the consumer internet in the mid 1990s.

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Definitions:

Brainstorming

A group creativity technique designed to generate a wide range of ideas for the solution of a problem.

Media Richness

Refers to the degree of acoustic, visual, and personal interaction that can be facilitated by a communication medium.

Feedback

Information about reactions to a product, a person's performance of a task, etc., used as a basis for improvement.

Verifiable

Capable of being proven true through evidence or testimony.