Explain the Three Main Functions of Corporate Communication Departments

question 3

Essay

Explain the three main functions of corporate communication departments.

---

Definitions:

Distribution Channels

Pathways through which a company delivers its products or services to customers.

Intermediary

An entity or person that acts as a middleman or agent between two parties in a transaction or process to facilitate the transaction.

Broker

A person or firm that arranges transactions between a buyer and a seller for a commission when the deal is executed.

Agent

An individual or entity authorized to act on behalf of another, in business or legal matters.