As Shown in Figure 4

question 18

Multiple Choice

As shown in Figure 4.1 in the text, which of the following is not part of an advertising agency's Marketing Services structure?

• A) print production
• B) research
• C) sales promotion
• D) media planning

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Definitions:

Managed-Care Organizations

Health insurance groups that provide healthcare services to their members through specific networks of doctors and hospitals under a fixed budget.

Control Health Care Costs

Efforts and measures taken to manage and reduce the expenses associated with health care services and treatments.

Two Main Types

Often refers to the classification of something into two broad, distinct categories; the specific context (e.g., of products, economic systems) defines what these are.

Health Care Coverage

Insurance or governmental support that helps cover the cost of medical care for individuals and families.