PR Practitioners Can Curry Favor with Journalists by Giving Out

question 80

Multiple Choice

PR practitioners can curry favor with journalists by giving out

• A) subscriptions to the journalists' newspapers
• B) saturation ads in all of the newspapers owned by one company
• C) exclusives
• D) false information to media competitors

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Definitions:

AIDS

Acquired Immunodeficiency Syndrome, a chronic, potentially life-threatening condition caused by the Human Immunodeficiency Virus (HIV), which damages the immune system.

Anopheles Mosquito

A genus of mosquitoes known to transmit diseases like malaria to humans, characterized by their unique resting position.

Carcinogen

A substance or agent causing cancer in living tissue, which can affect humans through exposure to certain chemicals, radiation, or other environmental factors.

Biomagnification

The process by which the concentration of toxic substances increases in each successive link in the food chain.