Examlex
Table 2.1 in the text compares various media research theories. What is the aim of the Annenberg School in that table?
Hypermedia Ethnography
Integrates multimedia forms such as videos, sounds, and texts in ethnographic research to provide a more dimensional understanding of cultural practices.
Macroethnography
An ethnographic methodology that examines wider societal patterns through the lens of individual experiences and cultural practices.
Online Ethnography
A research method involving the immersive observation and study of communities and cultures through online platforms and interactions.
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