Discuss Two Strategies That Advertisers Use to Reach Young Audiences

question 3

Essay

Discuss two strategies that advertisers use to reach young audiences through video games. Provide examples based on your knowledge of the video game market and experience.

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Definitions:

Note Payable

A written promise to pay a certain amount of money, often bearing interest, by a specified date to the holder of the note.

FICA Taxes

Taxes imposed on both employees and employers to fund Social Security and Medicare programs, based on earned wages.

Withheld

Refers to the portion of an individual’s earnings that is not directly paid to the individual by the employer, because it is set aside for purposes such as tax payments.

Times Interest Earned Ratio

A financial metric used to determine how easily a company can pay interest on outstanding debt with its before-tax earnings.