What Did the Arrival of Many Media Channels (More Radio

question 28

Multiple Choice

What did the arrival of many media channels (more radio and TV stations, the rise of video recorders, the multiplication of cable networks, and the rise of the web) lead to?

• A) audience consolidation
• B) audience fragmentation
• C) audience interpretation
• D) audience surveillance

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Definitions:

Social Stereotypes

Widely held but fixed and oversimplified images or ideas of particular types of people or things, which can influence social interactions and perceptions.

Sexual Behavior

Actions that are related to seeking sexual pleasure or fulfilling sexual desires.

Genitals

The external and internal organs of reproduction and urination in both males and females, including the penis, vagina, ovaries, and testicles.

Gender Expression

The external manifestation of an individual's gender identity, usually expressed through behavior, clothing, haircut, voice, and body characteristics.