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You and a fellow student are discussing "family values." He tells you that black adults have different family values to whites. Explain to him that the central difficulty for many black families lies not in their values but in the difficult economic and other social circumstances this racist society constantly creates for them.
Competitive Parity
A strategy where a company ensures its share of marketing spend is comparable to its competitors.
Generic Brands
Products that are not branded with a company name but instead are labeled with the name of the commodity and tend to be less expensive.
Pay Raise
A pay raise refers to an increase in an employee's salary or wages, typically awarded as a recognition of performance, inflation adjustments, or changes in job responsibilities.
Name-Brand Goods
Products that are manufactured and marketed under a registered trademark or brand name, recognized by consumers for their quality and advertising.
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