Peripheral Role Behaviors Can Become Pivotal Role Behaviors

question 124

True/False

Peripheral role behaviors can become pivotal role behaviors.

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Definitions:

Elaboration Likelihood Model

A theory in psychology that explains how the persuasion of a message depends on the likelihood of cognitive processing by the receiver.

Peripheral Route

One of two ways persuasive communication can cause attitude change according to the Elaboration Likelihood Model, where people are influenced by incidental cues, such as the attractiveness or credibility of the source, rather than the strength of the arguments.

Implementation Team

A group of individuals tasked with carrying out the execution of a plan, project, or strategy.

Brainstorming

A group creativity technique designed to generate a large number of ideas for the solution of a problem.