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Withdrawing a negative event to increase the frequency of desirable behavior is
IMC Campaign
Integrated Marketing Communications campaign, a strategic approach that integrates various promotional tools and channels to provide a consistent message across all platforms to enhance brand image and achieve marketing goals.
Arouse Interest
The step in marketing or communication where the audience's curiosity or attention towards a product or message is generated.
Hall Of Fans Sweepstakes
A promotional contest or lottery, often associated with sports or entertainment, where fans can win prizes or recognition.
Sales Promotion
Marketing activities and incentives designed to increase consumer purchasing and stimulate product demand, often through discounts, coupons, or bonuses.
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Q154: _ and _ are virtual group technologies.