Examlex
Which of the following terms refers to the taste preferences and lifestyles that differentiate one social class from another and are transmitted through the generations and through the education system?
Discount Rate
The interest rate charged by central banks on loans extended to financial institutions or the rate used in discounted cash flow analysis to determine the present value of future cash flows.
Acquire a New Customer
The process of attracting and converting prospects into someone who makes a purchase and becomes a client of the business.
Existing Customer
An individual or business that has previously purchased goods or services from a company, distinguishing them from new or potential customers.
Frederick Reichheld
A business strategist best known for his work on customer loyalty, including the development of the Net Promoter Score (NPS) as a measure of customer loyalty and satisfaction.
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