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This model features a heavy emphasis on control and external focus to ensure productivity and efficiency (ends) through such means as planning and goal setting.
Economic Profit
The difference between total revenue and total costs, including both explicit and implicit costs, representing the true profitability of an enterprise.
Demand Schedule
A table that lists the quantity of a good that consumers are willing and able to purchase at various prices.
Marginal Revenue
The additional income earned by selling one more unit of a good or service.
Product Differentiation
The act of setting a product or service apart from others in order to increase its appeal to a designated target market.
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