​Match Each of the Following Situations with the Concept It

question 46

Multiple Choice

​Match each of the following situations with the concept it most clearly illustrates.
-escalation of commitment

• A)Hugh needs to buy a new laptop.He searches online until he finds the first laptop that fits his price and performance needs, then he immediately buys it.
• B)In a hand of poker, Kevin makes a bid and Julie calls.Later, Kevin makes a higher bid, and Julie calls again.At the end of the hand, when Julie goes all in, Kevin's almost certain she has the better cards.However, because he's already invested so much in the hand, Kevin feels obliged to call.
• C)On paper, the candidate seems excellent, so Nina invites him for an interview, which goes swimmingly.Still, something about the guy seems "off" to Nina, and though she can't put her finger on what it is, she hires someone else.
• D)Simone knows that the laptop she's about to buy from the electronics store is both more expensive and of lower quality than a laptop she could buy online.However, she desperately needs a laptop immediately, so goes ahead with the purchase.

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Definitions:

Global Brand

A brand that is marketed under the same name in multiple countries.

Multiple Countries

The involvement of more than one country in a particular context, such as a business operating in several countries or a study conducted across national borders.

Personal Brand

The unique combination of skills, experience, and personality that one wants the world to see them as; it's the telling of one's story and how it reflects their conduct, behavior, spoken and unspoken words, and attitudes.

Managed

refers to the process of being controlled, directed, or administered by a certain set of rules, principles, or an authority.