Which Influence Tactic Is Seen as More Credible When Used

question 84

Multiple Choice

Which influence tactic is seen as more credible when used early rather than after other influence attempts have failed?

• A) exchange
• B) pressure
• C) coalition tactics
• D) ingratiation
• E) legitimating tactics

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Definitions:

Social Media

Social media comprises websites and applications that enable users to create and share content or to participate in social networking, serving as a powerful tool for communication, entertainment, and marketing.

Positive-Word-Of-Mouth

Favorable comments and recommendations shared by satisfied customers, significantly influencing others' perceptions and decisions.

Promotional Activities

Marketing efforts aimed at increasing consumer awareness of a product or brand, encouraging purchases through various strategies like advertising, sales promotions, and events.

Super Influencers

Individuals with a vast and highly engaged following on social media, possessing significant influence over their audience’s purchasing decisions.