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Adulteration of liquid products and "short-weighting" of meat products are
significant, but uncommon, forms of retail deception.
Personal Visits
Direct, face-to-face interactions between a company representative and a current or potential customer, often used for sales or customer service.
Missionary Salespeople
Missionary salespeople are sales representatives who promote their company’s products indirectly, often focusing on educating potential customers about the products rather than making direct sales.
Customer Problems
Issues or challenges faced by customers that can affect their satisfaction with a product or service.
Promotional Activities
Various marketing efforts aimed at increasing awareness, interest, and sales of a product or service, ranging from advertising to special events.
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