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Define Attitude and Prejudice, and Describe the Three Basic Components

question 75

Essay

Define attitude and prejudice, and describe the three basic components of an attitude, using them to differentiate between a stereotype and discrimination.

Understand the importance and characteristics of operational excellence in firms.
Differentiate between goals and objectives in marketing strategies.
Recognize aggressive marketing strategies and how they apply to companies like Google.
Comprehend the concept and application of SWOT analysis.

Definitions:

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