Explain What Rationalization Is and How McDonald's Restaurants Have Become

question 18

Essay

Explain what rationalization is and how McDonald's restaurants have become the epitome of rationalization.

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Definitions:

Variable Cost

Expenses that vary directly with the level of production output, such as raw materials, labor, and energy costs.

Output

The total amount of goods or services produced by a company, sector, or economy within a specific time period.

Average Total Cost

The total cost of production (fixed plus variable costs) divided by the number of units produced.

Fixed Cost

refers to expenses that do not change with the level of production or sales, such as rent, salaries, and insurance.