The Second Component of a Communication Market Analysis Is the Search

question 227

Multiple Choice

The second component of a communication market analysis is the search for opportunities,which involves:

• A) watching for new marketing communication opportunities by examining all of the available data and information about the market
• B) examination of various target markets to determine the various needs of each target market
• C) an in-depth analysis of customers in terms of why, where, when and how they buy
• D) an in-depth analysis of competitors, what they offer, and how they communicate with their customers

---

Definitions:

Vaginal Lubrication

This is a naturally occurring fluid that lubricates the vagina, increasing during sexual arousal to reduce friction and enhance sexual pleasure.

Musculature

The system of muscles in the body, their structure, function, and arrangement, crucial for movement and physical strength.

Caloric Intake

The total number of calories consumed through eating and drinking in a given period.

Dietary Supplements

Products taken orally that contain dietary ingredients intended to supplement the diet, including vitamins, minerals, herbs, amino acids, and enzymes.