After Establishing Communication Objectives,the Next Step in a Promotional Opportunity

question 4

Multiple Choice

After establishing communication objectives,the next step in a promotional opportunity analysis is to:

• A) establish communication objectives
• B) create a communications budget
• C) match tactics with strategies
• D) prepare promotional strategies

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Definitions:

Bad Choices

Decisions that result in negative outcomes, often due to a lack of judgment or understanding of the consequences.

Philosophy Of Life

A personal or shared outlook on existence, guiding principles, or attitudes toward life and its meaning.

Consciously Aware

The state of being alert and fully cognizant of one's thoughts, feelings, and environment.

Objective Observation

The act of perceiving and recording data in a way that is not influenced by personal feelings, interpretations, or prejudice.