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Based on the Hierarchy of Effects Model, Cognitive-Oriented Advertisements Are

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Based on the hierarchy of effects model, cognitive-oriented advertisements are superior in developing brand awareness, brand knowledge, and brand preference.


Definitions:

Unhealthy Eating Habits

describe patterns of eating that negatively affect an individual's health, often involving excessive or insufficient consumption of certain foods.

Media And Social Movements

The role of communication platforms in facilitating, shaping, or obstructing the goals of social change initiatives.

Upper Hand

A position of advantage, superiority, or control over someone or something.

Media's Organization

The structure and arrangement of various departments, roles, and processes within media companies, shaping content production and distribution.

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