When an Accountant Serves as a Spokesperson in an Advertisement

question 276

Multiple Choice

When an accountant serves as a spokesperson in an advertisement for an accounting service, viewers who are also accountants find the ad to be more credible based on:

• A)attractiveness.
• B)similarity.
• C)likeability.
• D)persuasiveness.

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Definitions:

Asthma

A medical problem marked by narrowing of the trachea and bronchi, which results in shortness of breath, wheezing, coughing, and a choking sensation.

Shortness Of Breath

A condition, also known as dyspnea, where an individual experiences a sensation of difficult or uncomfortable breathing.

Wheezing

A high-pitched whistling sound made while breathing, typically associated with difficulty breathing and often seen in conditions like asthma.

Illness Anxiety Disorder

A disorder characterized by excessive concern about having a serious illness, despite few or no medical symptoms.