Effective Frequency Is the Number of Times a Target Audience

question 124

True/False

Effective frequency is the number of times a target audience must be exposed to a message to achieve a specific objective.

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Definitions:

Conformity

The process by which individuals adjust their behaviors, attitudes, or beliefs to match the norms or standards of a group.

Task Difficulty

The complexity or challenge level of a task, which can influence the effort and approach required to successfully complete it.

Confederate

in psychological experiments, refers to an individual who is part of the research team but is presented as a participant to manipulate social interactions.

Conformity

The act of matching attitudes, beliefs, and behaviors to group norms or societal standards.