The Newest and Most Expensive In-Store Marketing Tactic Is

question 197

Multiple Choice

The newest and most expensive in-store marketing tactic is:

• A)end-of-aisle caps that are tied into the brand's marketing effort.
• B)electronic, automated shopping carts.
• C)carefully placing and using video screens and television monitors.
• D)digital point-of-purchase displays.

---

Definitions:

Yearning and Searching

The act of deeply desiring or seeking out something with great eagerness.

Situational Loss

Loss of a person, thing, or quality resulting from a change in a life situation, including changes related to illness, body image, environment, and death.

Surgical Amputation

The medical procedure involving the removal of a limb or other body part, usually as a treatment option for conditions like severe injury or infection.

Organ Donation

The process of giving an organ or a part of an organ for the purpose of transplantation into another person.