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CRM Is Built on Two Primary Metrics: Lifetime Value of Customers

question 123

True/False

CRM is built on two primary metrics: lifetime value of customers and RFM analysis.


Definitions:

Cognitive Capacities

The mental abilities or processes that are part of human cognition, such as memory, reasoning, and perception.

Primitive Thought

Early stage cognitive processes that are not refined or sophisticated, often relying on basic instincts and immediate responses rather than logical analysis.

Prototype

An original model or first form of something from which later versions are developed or copied.

Key Attributes

Essential qualities or features that define and differentiate an object, concept, or person.

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