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Case - Doing Business in Eritrea

question 84

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Case - Doing Business in Eritrea
Eritrea is in Eastern Africa. Its size is slightly bigger than the state of Pennsylvania. Eritrea currently hosts a UN peacekeeping operation that is monitoring a 25 km-wide Temporary Security Zone on the border with Ethiopia. An international commission, organized to resolve the border dispute, posted its findings in 2002 but final demarcation is on hold due to Ethiopian objections. Since gaining its independence from Ethiopia on 24 May 1993, Eritrea has faced the economic problems of a small, desperately poor country. Like the economies of many African nations, the economy is largely based on subsistence agriculture, with 80 percent of the population involved in farming and herding. In 2004, it took 13.788 nakfa (the Eritrean currency) to get one U.S. dollar, and its per capita income was equal to 900 U.S. dollars. It has a total of 306 kilometers of railroad, 874 kilometers of paved roads, and four airports with paved runways. Its people speak a variety of languages including Afar, Arabic, Tigre and Kunama, Tigrinya, and other Cushitic languages. The Eritrean society is generous with whatever resources it has and its people place a high value on helping others.
-Refer to the scenario above.Within the legal-political environment,Eritrea would:

Definitions:

Market Segments

Distinct groups of consumers within a market who share similar needs, preferences, or characteristics, which businesses target with specific products or marketing strategies.

Revenue Management Tactic

Strategies used by companies to optimize their financial performance by forecasting demand and adjusting prices or availability accordingly.

Sales Pitch

A persuasive speech that aims to convince the audience to buy a product or service by highlighting its benefits.

Revenue Management Tactics

Strategies used to sell the right product to the right customer at the right time for the right price, maximizing revenue.