Which Variation of New Venture Teams Is Described as a Small

question 55

Multiple Choice

Which variation of new venture teams is described as a small separate, informal, highly autonomous, and often selective group that focuses on breakthrough ideas for the business?

• A) An idea champion
• B) A sponsor
• C) A new-venture team
• D) A skunkwork
• E) An inventor

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Definitions:

All-Expenses-Paid Trip

A vacation or trip where all the costs, including travel, accommodations, and often meals and activities, are paid for in advance by the provider.

Pull Strategy

A marketing approach where a company focuses on creating demand for a product, encouraging consumers to actively seek out and buy the product.

Push Strategy

A marketing approach where businesses push their products to be seen by consumers, typically through advertising and promotions, rather than waiting for consumer interest.

Advertising Campaign

A series of coordinated advertisements with a unified theme, aimed at promoting a product, service, or idea.