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Strategic management is one type of planning, and it largely determines which organizations thrive and which ones struggle. It is the decisions and actions used to formulate and implement strategies that will give an organization a competitive advantage and enable it to reach its goals. Choose some type of business or specific, real-world organization, and start to develop a strategy for its long-term growth. Write a short essay that summarizes the components of strategic management that the organization needs to use, and provide examples of strategic plans and/or goals at the three organizational levels that would allow the organization to reach its objectives.
Promissory Estoppel
A legal doctrine prohibiting someone from revoking a guarantee given to another individual if the latter has sensibly counted on such guarantee to their disadvantage.
Consideration
Something of value promised to another when making a contract.
Unilateral Contract
An agreement in which only one party makes a promise to perform in exchange for an act by the other party.
Acceptance
The act of receiving or agreeing to something, such as a proposal or offer, thus constituting a contract.
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